29 March 2026

Your Playbook for the Refresh Conversation (Expert Exchange: After Hours)

The Expert Exchange gives your customers the framework. This episode gives you the practice: the four objections reps hear most when bringing up Personas and device refresh workshops, seven Copilot+ PC features reps should know, and the “Better Together” pitch showing how HP, Microsoft, and Intel solutions combine into one story. Closes with three 2-minute drills you can take straight into customer meetings.

This is a companion to the Expert Exchange episode, Right Device, Right User: Building an AI PC Strategy with Personas. Watch and share that episode with customers, then use this After Hours for talking points and insights to bring to your customer conversations.

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Speakers

Bruce Michelson
Bruce Michelson
Distinguished Technologist Emeritus and Manager, Close Loop LLC
Jeff Malec
Jeff Malec
Principal Technologist, Lifecycle Planning, HP
Scott Edwards
NA Commercial Sales Lead, Microsoft
Tom Pieser
Tom Pieser
Large Enterprise Sales Strategy Specialist, Intel

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Expert Exchange After Hours
Your Playbook for the Refresh Conversation (Expert Exchange: After Hours)